A tool to build expert reputation

Join Inman News! Sign In Shopping Cart Home News VideoConnect Videos Inman TV Podcasts Webinars FOREM CommunityMain Members Groups Job Search Opinion ColumnistsCategories Main Biographies Q & A Directory ConferencesAgent Reboot Real Estate Connect StoreReports Media Membership Columnist Reports About UsMain AdvertisingAd Specs Audience Content channels Products Testimonials Advertising Inquiry SyndicationExamples of Content Syndication Meet Inman News Columnists Publish Our Content in Print Toolbox Review Syndication Inquiry Membership Careers Contact News Free Daily Headlines RSS Feeds Syndication Home A tool to build expert reputation NAR's HouseLogic provides consumer content to members' blogs By Andrea V. Brambila, Wednesday, July 21, 2010. Inman News HouseLogic Realtor Content Resource.

This little-known, members-only section of HouseLogic is dedicated to providing association members with content to establish themselves as experts in their field.

HouseLogic.com launched in February. Its content is geared toward homeowners and offers tips on how to maintain and add value to a home, as well as information and advice on home-related issues.  

Aaron Wheeler, education chair for the association's Young Professionals Network, told attendees about the site at Agent Reboot last week.

HouseLogic "provides consumers with everything they need to empower and educate them about homeownership. We've created content that you can easily take, package, e-mail, post to a blog ... without reinventing the wheel," Wheeler said.

"Choose one of our collections or create your own and in what format: a Microsoft Word handout, an e-newsletter, a widget to a blog."

Collections of content include such topics as "Get Your Home Sold," "Foreclosure Help: 5 Pros You Need on Your Team," and "Join Forces with Your Neighbors."